World Romance Scam Prevention Day
Annually Celebrated October 3rd
Advocating Against Romance Scammers is the founder of World Romance Scam Prevention Day! A day to bring more awareness and education from the public and private sectors on a national and international level. See how you can help the cause and our latest campaign to recognize the day!
See the Person. Hear Their Experience. Understand the Impact.
On October 3, 2026, Advocating Against Romance Scammers invites individuals, survivors, families, law enforcement, financial institutions, technology companies, victim-service providers, mental-health professionals, and organizations around the world to participate in the fourth annual World Romance Scam Prevention Day.
This year’s campaign, See. Hear. Understand., asks us to look beyond the financial loss and recognize the person whose trust, safety, and sense of connection were deliberately exploited.
Behind every romance scam report is a human being who deserves to be seen without judgment, heard without blame, and understood with compassion.
Why This Campaign Matters
Romance scam victims are often met with questions such as, “How could you believe them?” or “Why did you keep sending money?”
Those questions overlook the calculated emotional manipulation, coercion, grooming, isolation, and deception used by scammers. They can deepen a victim’s shame and make it even more difficult to report the crime, seek support, or begin healing.
The way we respond matters.
- When victims feel seen, they know they have not been forgotten.
- When victims feel heard, they know their experience matters.
- When victims feel understood, shame begins to lose its power.
What Does It Mean to See, Hear, and Understand?
SEE
See the person, not only the financial loss, the report, or the decisions they made while being manipulated.
HEAR
Listen to their experience without interrupting, questioning, blaming, or telling them what they should have known.
UNDERSTAND
Recognize the sophisticated manipulation behind romance scams and the emotional, financial, psychological, and social impact these crimes can leave behind.
Take the See. Hear. Understand. Challenge
Individuals and organizations can participate by:
- Recording a brief video explaining what See. Hear. Understand. means to you.
- Sharing one action you or your organization will take to improve the way victims are treated.
- Posting a photograph with your campaign commitment.
- Hosting an educational conversation, training, or awareness activity.
- Sharing a message of compassion and support for victims and survivors.
- Replacing victim-blaming language with words that encourage reporting, support, and healing.
Your participation can be as simple as completing this statement:
“I will help romance scam victims feel seen, heard, and understood by…”
Share your commitment by using #SeeHearUnderstand and #WorldRomanceScamPreventionDay
Together, We Can Change the Response
This October 3, let us show victims and survivors around the world that they are not alone, they are not to blame, and their voices matter.
Take the Challenge
Show Your Support
Download an official World Romance Scam Prevention Day graphic and share it on or before October 3. Together, we can help romance scam victims know they are seen, heard, and supported.
For Individuals
“I See You. I Hear You. I Stand With You.” Template
For Companies and Organizations
“We See You. We Hear You. We Stand With You.” Template
Show Your Organization’s Support
A blank campaign template where you can add your organization’s logo
How to Participate
Choose and download your graphic, share it on social media, and use: #SeeHearUnderstand and #WorldRomanceScamPreventionDay